Your ERP handles transactions. Your PIM should handle your product story.
Product information management
DynamicWeb PIM lives inside Business Central. Enrich product data with images, videos, translations, and technical specs without leaving the ERP your team already knows.
Free assessment
No obligation
Actionable inisghts
sound familiar?
Your product descriptions live in a shared drive nobody maintains
Marketing has one version. Sales has another. The website shows something different. Nobody knows which product images are current or where the spec sheets went.
Business Central wasn't built for rich product content
It handles transactions brilliantly. But high-res images, 3D files, multilingual descriptions, and channel-specific content? That's not what item cards are designed for.
Every channel gets product data differently
Your webshop, marketplace listings, print catalogs, and sales sheets all need product information. But updating them means manual exports, reformatting, and hoping nothing gets missed.
What your team will actually use
One system for everything that matters
Requires Microsoft Dynamics 365 Business Central
Enrichment
Rich product content without leaving Business Central
Manage images, videos, 3D files, technical specs, and multilingual descriptions directly from the BC item card. A dedicated PIM view shows everything the ERP can't.
Why it matters
Your product data goes from thin to compelling without a separate system.
Sync
Bidirectional data flow with Business Central
Exchange product data, attributes, variants, languages, images, and documents between BC and PIM. Changes in either direction sync automatically.
Why it matters
One update. Everywhere updated. No manual imports or exports.
Distribution
Push to every channel from one source
Distribute enriched product data to eCommerce, marketplaces, partner portals, and catalogs. One click, consistent content across every touchpoint.
Why it matters
Your products look professional everywhere, maintained from one place.
Governance
Controlled data sharing with partners and customers
Securely share enriched product data and assets with customers, partners, or internal teams. Everyone gets the right, up-to-date information with role-based access.
Why it matters
Partners sell your products accurately because they have the right data.
THE AI advantage
AI-ready product data inside Business Central
DynamicWeb PIM enriches your product data and feeds it back to Business Central to power AI-driven scenarios like the Sales Order Agent. Clean, rich product data makes Copilot smarter.
Distribution
Omnichannel content from one source
Push enriched product data to your webshop, marketplaces, partner portals, and print catalogs from one central source. Consistent, accurate, and always up to date.
Copilot
Better product data means better AI
Enriched product information feeds directly into Business Central's AI scenarios. The Sales Order Agent works better when product data is complete, accurate, and structured.
Ecosystem
Native inside Business Central
DynamicWeb PIM isn't a separate system. It lives inside BC, uses the same security roles, the same templates, and the same interface your team already knows. Zero learning curve.
WHY THIS SOLUTION?
Why DynamicWeb PIM over traditional PIM systems
Most PIMs require middleware and a separate admin interface. DynamicWeb PIM lives inside Business Central.
No middleware required
Install from AppSource and configure inside Business Central without IT intervention. No external dashboards. No complex connectors.
Zero learning curve
Uses the same BC templates, posting groups, and logic your team already knows. Same security roles. Same interface.
Keeps your ERP lean
Business Central handles transactions and financials. PIM handles enrichment and storytelling. Clean separation of concerns.
AI-ready data
Enriched product information powers AI scenarios in Business Central like the Sales Order Agent. Better data in, better AI out.
0
middleware required. Install directly from AppSource.
Source:
DynamicWeb
1
source of truth for all product data across every channel
Source:
DynamicWeb
Minutes
to launch products across channels instead of days
Source:
DynamicWeb
why your partner matters
We make sure your team actually uses it
We install and configure PIM inside your existing Business Central environment. Your team manages product enrichment from the interface they already know.
Fast, frictionless setup directly from AppSource into your existing BC environment
Your BC users manage mappings directly without relying on developers.
